Search results for "software business"
showing 10 items of 20 documents
Evolution of Secondary Software Businesses: Understanding Industry Dynamics
2008
Primary software industry originates from IBM’s decision to unbundle software-related computer system development activities to external partners. This kind of outsourcing from an enterprise internal software development activity is a common means to start a new software business serving a vertical software market. It combines knowledge of the vertical market process with competence in software development. In this research, we present and analyze the key figures of the Finnish secondary software industry, in order to quantify its interaction with the primary software industry during the period of 2000–2003. On the basis of the empirical data, we present a model for evolution of a secondary…
Risk issues for foreign software firms in China
2007
Managerial Growth Challenges in Small Software Firms: A Multiple-Case Study of Growth-Oriented Enterprises
2010
Notwithstanding the importance of small software firms, research focusing on understanding the growth challenges faced by their management is close to non-existent. By taking a life-cycle approach and focusing on managerial challenges, the aim of this paper is to analyze the growth process of small software firms. After forming a synthesis of possible growth challenges from relevant literature, the results are reflected upon case software firms using thematic interviews and questionnaires. According to the analysis of four software firms, managing human resources represents the greatest challenge for software services firms. Additionally, other challenges stem from competition and sales-rel…
Software Business
2017
Software Business in the Telecommunications Sector
2012
Operations and Business Support Systems (OSS/BSS) software of Communication Service Providers (CSP's) can be developed internally within the CSP or acquired from a Software Vendor. The software industry lifecycle model hypothesizes that software development is internal in the beginning of the industry's lifecycle, and that the share of external products increases when it matures. Empirical evidence shows signs of the OSS/BSS software industry approaching maturity. Current and future developments of the industry include the possibilities of utilizing the Software-as-a-Service (SaaS) model and Open Source software (OSSw). Both have gained increasing interest by the CSP's. However, the relativ…
Vertical Software Industries
2009
The software industry (SWI) was born only a few decades ago, and is still relatively young compared to other industries. Its origins can be traced down to the decisions to unbundle some secondary parts of IBM computer development to independent software companies (Campbell-Kelly 2004). The software development was then considered a secondary activity serving the core business, which was at that time computer hardware manufacturing. This focus on hardware is still visible in the brand names of both the global information and communication technology (ICT) giants, such as IBM, and the major professional and scientific establishments of the field, such as the Association for Computing Machiner…
Discovering and creating business opportunities for cloud services
2016
This study focuses on how the opportunities for cloud services are detected.The study develops a framework to detect and exploit cloud-based opportunities.This study incorporates entrepreneurship theories to extend and enrich IS research. Cloud computing provides new business opportunities for firms selling or using cloud services. However, little is known about how software firms detect and exploit these opportunities. Based on in-depth qualitative case studies, this study identified two different pathways followed by software firms when they detect and exploit opportunities. In the first pathway, the opportunity is based on an existing problem and need in the market. In the case firms, th…
Objectives and Challenges in Finnish Software Companies 2018 - Interview of 99 Finnish Software Development Firms
2019
The business domain of software development growth increasingly during 2018 and while software companies in Finland are taking benefit of this momentum, they are facing multiple internal and external challenges. We constructed annual software business survey for 99 enterprise to micro-size software companies in Finland. Based on our survey, software development firms aim at growing rather than improving efficiency or changing focus. The focus remains on strengthening the current business instead of aligning it with the market transition, although the lack of competence and resources is remarkable. This poster paper gives a prompt overview of the Finnish software business domain and how soft…
How to Sell SaaS: A Model for Main Factors of Marketing and Selling Software-as-a-Service
2011
Software-as-a-Service providers have been growing fast while the contemporary research literature has neglected analysis of their business-critical marketing and sales processes. In this paper we collect the key factors characterizing how to market and sell SaaS to business customers into an eight dimensional model. We also use an explorative multi-case study to observe six SaaS providers and validate the model. The interviewed providers emphasized use of the Internet for marketing communication while personal direct sale was the dominating sales approach. Customer acquisition cost was the key performance indicator for marketing and sales while customer lifetime value and churn were the KPI…